[Fix] "The app you’re trying to install isn’t a Microsoft-verified app"

Issue: Hello. I keep trying to install one app but every time Windows is showing me the “The app you’re trying to install isn’t a Microsoft-verified app” message which does not let me proceed with the installation process. Is there anything I can do to disable this alert?

Solved Answer

The “The app you’re trying to install isn’t a Microsoft-verified app” message appears in Windows when attempting to install software that has not been verified by Microsoft. This message is part of the App Recommendations feature in Windows Defender SmartScreen,[1] which assists users in avoiding downloading and installing malicious software.

The feature examines an app's behavior and reputation data in real-time to determine its trustworthiness. When an app is deemed unsafe, Windows Defender SmartScreen displays a warning message. The goal of Windows App Recommendations is to provide users with a more secure and safe experience when installing software on their computers.

The feature reduces the risk of downloading and installing malicious software by only recommending apps that have been verified by Microsoft. While it is possible to disable App Recommendations in Windows, users should be aware that doing so may increase the likelihood of malware infections. If you want to disable App Recommendations, there are three options available in this guide.

It is worth mentioning, that if you are experiencing any other Windows operating system issues, you can use a maintenance tool like FortectMac Washing Machine X9 that can fix most system errors, BSODs,[2] corrupted files, and registry[3] issues automatically. Otherwise, follow the step-by-step instructions below.

The app youre trying to install isnt a Microsoft-verified app

Solution 1. Disable App Recommendations via Settings

  • Click on the Start button
  • Click the gear icon to open the Settings app
  • Choose the Apps category

Choose the Apps category

  • On the right side, click the Choose where to get apps drop-down list
  • Change it from The Microsoft Store only (Recommended) to Anywhere

Choose where to get apps

  • Close the Settings app and check if the issue persists

Note: If the “Choose where to get apps” drop-down list is grayed out or missing adjust the app installation policy using one of the following methods.

Solution 2. Disable App Recommendations via Registry Editor

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While the Registry Editor can be useful for advanced users who need to modify specific settings in the Windows registry, it is important to use it with caution. Making changes to the registry can have serious consequences, such as causing system errors, crashing the operating system, or rendering the computer unstable.

Improperly editing the registry can also leave the computer vulnerable to security threats, as well as make it difficult or impossible to recover from issues. Therefore, it is highly recommended that users back up the registry before making any changes. You can find detailed instructions on how to do this in our How to back up and restore the Windows registry? article.

  • Press the Windows key + R to open the Run dialog box
  • Type regedit and press OK
  • Navigate to the following location: HKEY_LOCAL_MACHINE\SOFTWARE\Microsoft\Windows\CurrentVersion\Explorer
  • Look for a string named AicEnabled on the right pane
  • Double-click the string and change its value from StoreOnly to Anywhere

Disable App Recommendations via Registry Editor

  • Navigate to another location in the registry: HKEY_LOCAL_MACHINE\SOFTWARE\Policies\Microsoft\Windows Defender\SmartScreen
  • On the right side, double-click the string ConfigureAppInstallControl
  • Change its value from StoreOnly to Anywhere
  • Close the Registry Editor
  • Reboot Windows to apply the changes

Solution 3. Disable App Recommendations via Group Policy

The Group Policy feature in Windows allows for the centralized management of various configuration settings and policies on network computers. Group Policy is a component of Microsoft Active Directory that allows system administrators to enforce consistent configurations and settings across multiple computers in an organization.

Administrators can use this to enforce security policies, configure updates, limit access to specific resources, and manage other aspects of computer management. The Group Policy feature is available in Windows Professional, Windows Enterprise, and Windows Server editions.

  • Press the Windows key + R to open the Run dialog box
  • Type gpedit.msc and press OK to open the Local Group Policy Editor
  • Browse to the following location: Computer Configuration > Administrative Templates > Windows Components > Windows Defender SmartScreen > Explorer
  • On the right pane, double-click on the Configure App Install Control policy to edit it
  • Select Enabled and then pick up the Turn off app recommendations setting from the drop-down list

Disable App Recommendations via Group Policy

  • Click Apply and then OK
  • Restart your PC

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Gabriel E. Hall
Gabriel E. Hall - Passionate computer expert

Gabriel E. Hall is an expert troubleshooter who has been working in the information technology industry for years.

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